18 Jul 2026

UK Gambling Commission Publishes Third Annual GSGB Report Revealing Consistent Participation Trends

Infographic showing UK gambling participation statistics from the 2025 GSGB report

The UK Gambling Commission released its third annual report from the Gambling Survey for Great Britain in 2026, and this document compiles official statistics on gambling participation, behaviours, attitudes, and harms drawn from more than 20,000 respondents across the year 2025. Data collection occurred through a structured national survey that builds directly on prior editions, which allows direct year-over-year comparisons for the first time in official records. The findings cover the period from 2023 through 2025 and establish a baseline of multi-year trend information that regulators and researchers can now reference with greater precision.

Survey Scope and Data Collection Methods

Researchers designed the GSGB to capture a broad cross-section of adults living in Great Britain, and the sample size exceeded 20,000 participants each year of the three-year span. The Commission employed consistent questioning across waves, which means changes in responses reflect genuine shifts rather than variations in survey design. Participation metrics tracked frequency of play, preferred activities, and demographic breakdowns, while additional modules addressed attitudes toward gambling and self-reported experiences of harm. Because the same methodology applied from 2023 onward, observers note that these statistics represent the first set of comparable official figures spanning multiple years.

Problem Gambling Rates and Behavioural Stability

Problem gambling prevalence stood at 2.4 percent in the 2025 data, a figure that sits slightly below the 2.7 percent recorded the previous year yet remains within a narrow band across the full three-year window. Most other core indicators, including overall participation rates and reported attitudes, showed similar consistency, which suggests that gambling behaviours have not undergone dramatic swings during the measured period. The report highlights that the majority of respondents who gamble do so without reaching problem thresholds, and the stable pattern holds when results are segmented by age, gender, and region.

Chart displaying three-year trend lines for gambling harms and attitudes in Great Britain

Attitudes toward gambling regulation also remained largely unchanged, with responses indicating steady levels of support for existing safeguards and comparable awareness of available support services. Harms measured through the survey encompass financial strain, emotional impacts, and relationship effects, yet aggregate scores for these categories did not display significant movement from one year to the next. The Commission presents these outcomes alongside confidence intervals, which helps readers interpret whether small differences fall within expected sampling variation.

Significance of Multi-Year Comparable Statistics

Prior to this series, official statistics often relied on differing methodologies that limited direct trend analysis, whereas the GSGB now supplies aligned data points from 2023, 2024, and 2025. The full report details how this consistency enables better identification of long-term patterns and supports evidence-based policy adjustments. Analysts examining the figures can track whether specific activities, such as online slots or sports betting, maintain steady engagement levels or whether certain demographic groups show gradual shifts in behaviour.

Because the survey captures both participation and harm indicators within the same instrument, correlations between frequency of play and self-reported problems become clearer across the three waves. The Commission notes that problem gambling rates have hovered near the same mark while overall engagement has not surged or plummeted, which provides a reference point for future monitoring. Observers point out that continued application of the same survey framework in subsequent years will further strengthen the reliability of these trend lines.

Broader Context for Regulatory Monitoring

The release arrives as part of the Commission's ongoing programme to publish annual updates, and each iteration adds another layer of comparable evidence. Stakeholders including treatment providers and policy teams now have access to a growing dataset that spans multiple years rather than isolated snapshots. The report emphasises transparency by publishing detailed tables and methodological notes, allowing independent researchers to replicate analyses or explore subgroups in greater depth.

Figures on attitudes reveal consistent recognition of both positive and negative aspects of gambling, with no marked polarisation emerging between 2023 and 2025. Similarly, reported exposure to gambling marketing and awareness of responsible gambling tools stayed within comparable ranges. These steady readings suggest that the environment surrounding gambling participation has not undergone abrupt changes detectable at the national level during the surveyed period.

Conclusion

The third annual GSGB report establishes a foundation of multi-year statistics that future editions can extend, and the 2.4 percent problem gambling rate alongside stable participation metrics offers a clear reference for ongoing evaluation. With over 20,000 respondents contributing each year, the survey continues to supply detailed, comparable information on behaviours, attitudes, and harms across Great Britain. The Commission has indicated that subsequent waves will maintain the same structure, which will allow the dataset to grow in value as additional years of aligned data accumulate.